We conduct a risk assessment and vulnerability audit of the brand, from as high up as the corporate level to as ground-level as retail stores (if relevant), and also online channels, and SEO, so that vulnerabilities can be pinpointed and resolved.
We institute ongoing, daily monitoring to keep a pulse on issues implicating your business, marketplace, and/or industry. Keeping a close watch, particularly on known industry detractors, allows our team to stay one step ahead of potential brand threats.
Whether mock media training is needed, or development of new protocols, our expert team of crisis-handlers will prepare the necessary tools to aid clients in times of crisis.